Monthly Archives: January 2018

Digital Guru – Your IT Experts

How to make your website visitors fall in love with your services?

A website is the reflection of your business. For your services, you have made a fantastic website that attracts pretty good traffic but are the visitors getting converted into buyers? Do you have high bounce rate on your website? That could be due to unattractive, irrelevant or a boring website. Follow the below mentioned tactics to induce your visitors to stay and lower your bounce rate.

 

Eye Catchy Website Design- First impression is the last impression. If you are not able to attract visitors to your site’s appearance you are surely doing it wrong. Attractive Web design does not mean a fancy website with so many images on it. An eye catchy web design means a neat and uncluttered website aesthetically appealing to your target audience. Go for captivating themes that really suits your brand.

Make your brand’s personality highlighted- It is advisable to make your brand shine through every feature of your website. Choose the perfect blend of colours that represent your business and conveys your message to the audience. The content on every single page of the website must reflect your brand’s true identity.

Prioritize your Visitors- Your website should be more about customers and their problems and how your services can help them sorting out their problems. Everyone loves to feel important and customers are the foundation of a business. Images, titles, headlines, copy, subtitles and images, everything should be customer oriented.

Relevant and Interesting Content- The content on the website should be according to audience objectives. Make it easier for your website user to know what it is about and what you are offering. The content should be unique and must contain valuable information in the form of blogs, resource pages, ebooks and whitepapers.

Text should be Structured- Make sure to have an uncluttered website without intimidating and boring text. It is advisable to divide the texts into chunks. Use headings, bullets and images to create an appealing content. No one has time to read the lengthy paragraphs so make the headings and titles catchy to attract the readers.

Easy Navigation- Make visitors find what they want in just three seconds with easy navigation. Put contact information in an easy to find location that can be a separate ‘Contact Us’ page or you can also put a second copy of the contact information in the page footer.

3 Tips to Ensure your Website Design and SEO is Done Right

Organic search and website design is intrinsically linked. It means that design has an impact on website’s ability to rank well for relevant terms. Websites designed without organic search in mind can create problems in ranking. Below we have covered three methods to ensure your design is helping or hindering your SEO efforts.

Know your Usability Factors

Search Engines provide the best results with the customer satisfaction. Search engines reward the sites that provide the great user experience. Poor usability translates to the bad user experience. Good user experience reflects longer time spent by a user on the site, higher volumes of inbound links and a healthy amount of social shares. A good website design does not focus on desktop usability but also on mobile usability. Mobile friendliness is the imperative factor to make gains in organic search visibility.

Design for Content Discoverability

If you want your content to be crawled and indexed by search engines, it needs to be discoverable. If your content would not be discovered, it will be impossible to get your site pages ranked. From a website design perspective, your goal should be to create a website that is intuitive for users to engage with. From an SEO point of view, your aim should be to create a website that allows pages to crawl and distributes internal links. It is recommended to keep the important content at the top of the website. Add product categories that should be mapped directly to your priority keywords.

High-Quality Content

Content is the main ingredient that tells search engines what each page is about. Initially, SEO was about to stuff landing page with keywords but now it is all about quality content. Quality content starts from the design and structuring of the website from the beginning. Content is the main aspect that conveys the message and let people know what your website is about. It is necessary to be vigilant when it comes to creating content.

You need to understand the value of website design in the ranking and SEO. A good website design and SEO ensure that website has the opportunity to rank for key terms that matter to your business.

 

5 Off-Page SEO Practices to Make Your Website a Favorite on Google

In order to run a successful business, you must always spend time on the off-site SEO. Providing backlinks to your WordPress site will generate you more link juice, thus increasing the SERP rankings. Brain Dodge- SEO specialist at

Superior Papers.

When it comes to website ranking, on-page SEO is considered one of the crucial factors. But it is wrong to neglect the importance of off-page SEO. Search engines see that your pages have a lot of incoming links that reflect the quality of content and high ranking. If you want your website to be ranked on the top on search engines, you must implement these 5 off-page SEO practices.

Rebuilding Broken Links

It is an imperative factor in getting more traffic to a WordPress website. Wikipedia is the best and easy to use the resource as it allows you to edit content for free. You can add links to your site but make sure to add relevant links. Irrelevant links will be deleted.

Infographics

Information in the form of pictures is one of the best ways to grab the attention of users. It does not only stand out but also exhibit information in a more understanding way. It is also ideal for mobile users. Consider using infographics to improve your website ranking.

Guest Posting

Guest Posting with high-quality content is the wise idea to increase traffic to the website. If your content is not good enough, high authority websites might not accept your request. Here comes the importance of keywords. Choose keywords that are being used by high authority websites.

Social media

Have an established presence on social media? Don’t hesitate to use it. Social Media Marketing is a great way to interact with users. Engage your customers by answering their questions, respond to comments and discussions. You can also make an online forum or a group on social media to keep your audience engaged.

Video Marketing

Video marketing is the most demanding practice of digital media marketing. YouTube is getting billions of views on a daily basis and the number is kept on increasing. Consider making your own YouTube channel to reach a bigger audience. Also, don’t forget to add links in the description of your videos because they play a significant role in generating more leads to a website.

It is not too difficult when you are aware of whatever you are doing. However, it is not the process that will show results overnight. Just keep on doing the good work by following above mentioned SEO practices. You will notice the incredible change.

Digital Guru The Most Affordable IT Solution

LOGO DESIGN

Digital Guru creates a logo which provides businesses unique opportunities across various market segments. We have a thorough design process that ensures reliability in design and quality. Every time you order a logo, you will be rest guaranteed that you get a high-quality custom logo design plus the original artwork at competitive rates. We‘re not only flexible but also receptive and highly responsive to the design needs of our clients. Just pitch your logo design ideas and we‘ll execute them thoroughly into your logo.

Web Design and Development

Digital Guru Create Extremely Engaging Customized Professional Website Designs Which Become Center of Attention to Your Every Visitor Fulfilling Your Desired Goals.

We are professional website design company subjected to comprehending and creating lively and goal-driven custom website designs. Our team of professional website designers is highly committed to providing you with affordable and flawless professional website.
Digital Guru truly believe in a fact that a winning website design is not simply a product of high-end design structure, but a winning design is the one which not only draws attention of the customers but it also helps to maintain them in the long run and our professional website design company is the perfect option for you. We work on custom designs, we value what is in your wallet and hence we keep it cheap.

AFFORDABLE PACKAGES

In every barter, the customer wants to get the worth of the amount they spend, and here we reflect this exact philosophy and offer the best and the most affordable packages with even higher worth being a professional website design company. The idea is to offer you custom design packages at affordable rates. Keeping in mind the affordability of the packages, we try to keep it low-priced but we do not compromise on quality at all.

Round the Clock Customer Support

Being the best online professional website design company, we remain on our toes to serve our clients at a fast pace and this is why you can reach us anytime as we have 24/7 customer support to serve you. It is as custom as you want and hence we are always available for all your queries and to satisfy all your needs.

Satisfaction

We offer guaranteed satisfaction on every order.

Design & Usability

Nowadays, an excellent website design is necessary to the business looking for success online, simply because a well-optimized website that is both search engine and user-friendly can build an effective online presence globally.

This is accurately what we do for your website project:

* We discard stale ideas and design your website project.
* We collaborate, share ideas, and review different designing approaches before our designers sketch out innovations for your new site layout.
* We create and customize websites that are search engine friendly with unique and quality SEO friendly content.
* We create web designs that are 100% compatible with the SEO rules and are XHTML validated at the same time.

When it comes to your website design, our team of web designers create unique layouts based on your requirement. We provide you with a custom website design which will enable you to distinguish your company from your competitors.

Whether the size of your website is a simple static site to a content-rich, complex site, Digital Guru can provide you with the best solution to meet your needs.

Web Development

At Digital Guru we offer top-notch custom web development services in order to add value to your business. We build long-lasting relationships with our clients by understanding their requirements and determining the optimal technology solution, to give them an edge in their business.

Our best teams of web developers and web programmers have the required knowledge of latest technologies, that help them in understanding and optimizing the client’s business process. We employ leading-edge technologies that require minimum maintenance and generate more business, in order to deliver measurable results.

We take extra measures to design and develop your website so that it:

* Is SEO friendly
* Projects a highly professional image
* Is easy to navigate through
* Is capturing and engaging
* Presents your message to the audience potently.

Our web developers and web programmers use HTML5 Development, JavaScript development, Adobe Flash and CSS, to develop professional websites for our clients.

 

Contact Us

Address: Level 5 PWC Tower Quay Street Auckland City

Phone: 0800 889 883
Email: info@digitalguru.co.nz

 

 

 

 

 

 

 

 

 

 

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